Right in the heart
of 300 million consumers in the Arabic-speaking
world.
The Arabists FZ LLC
is a creative services agency focused on
the use of the Arabic language as a tool
for addressing Arabic-speaking audiences
and consumers, from Morocco in the west
to Yemen in the east.
The
company was established in July 2002 at
the
Dubai Media City, a global hub for media-related
businesses. With Dubai in the UAE firmly
established as the Middle East's leading
economic powerhouse, we're ideally positioned
to help your brand speak Arabic, and reach
300 million consumers across the Arab world.
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A first in the Middle
East: translations by copywriters.
A translator's job
is merely to port content from one language
to another. A copywriter's mandate, however,
is to make content comprehensible, appealing
and, above all, relevant.
A translator works
objectively, aiming to produce "correct"
translations. A copywriter, on the other
hand, works subjectively, aiming to re-produce
content in a way that makes it read and
sound like it was an original to start with!
Few translators are
good at copywriting, and few copywriters
are good at translation. The Arabists, however,
are good at both.
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Ensuring your Arabic
translation looks as good as it sounds.
We at The Arabists
believe translations shouldn't just sound
good or read well, but should be equally
polished in the way they are presented.
For us, elegantly formatted artwork and
documents are a specialty.
Because Arabic reads
from right to left, the media used for your
translated content will often need to be "flipped".
We provide you with artwork, documents and
other media which is formatted with your
target audience in mind.
Whether it's choosing
the right typeface for an advert, or re-paginating
an entire magazine, our skill will impress
you.
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